The Emerson

Artful Living At The Emerson


With neighbors like the Disney Concert Hall, The Broad Museum and MOCA; the area is undoubtedly ‘design-centric’. That said, the site was a perfect fit for Related Companies of NYC. The result, a 271 unit luxury apartment building that adorns Grand Avenue in Los Angeles.

Having worked previously with Related, we knew first-hand the bar was set high. We chose simple yet elegant materials and typography with a quiet attention to detail. Bronze was the ideal choice to subtly blend with the interiors.

Our team chose to announce The Emerson with two 20-foot blade signs; each positioned to adorn the buildings prominent corners. A vertical section of The Emerson’s logo was ‘sliced’ and featured in the design. Doing so allowed recessed LED lighting to wrap the edges giving artful glow after dark. Stainless steel letters were chosen for the entry and the interior was complimented with minimalistic designed signage.

The neighbors, residents and certainly all of us on the development team are justifiably proud.

Project
The Emerson – Los Angeles, CA

Developer
Related Companies

General Contractor
Pankow Builders

Design Architect
Arquitectonica

Architect of Record
LARGE Architecture

Design Build Contractor
WeidnerCA